Design Brief
ASSETS & PORTFOLIO
ENHANCE A PREMIUM LOOK AND FEEL WITH AN IMMERSIVE IP UNIVERSE.
DeliverING a cohesive and clearer messaging through LAYOUT ARCHITECTURE, sizing labels, consistenCY and icons information.
DeliverING a cohesive and clearer messaging through LAYOUT ARCHITECTURE, sizing labels, consistenCY and icons information.
Welcome to Valentin's universe
1ST CATEGORY : STAR PRODUCT SETTING THE PREMIUM LOOK AND FEEL
2ND CATEGORY : MAINTAINING LAYOUT COMPOSITION WHILE EXTENDING THE SOFT AND PLAYFULL UNIVERSE
Scent of Shea
Scent of Chamomille
3RD CATEGORY : PREMIUM DIFFERENCIATION HIGHLIGHT BY TEXTURE,
COLOR PALETTE AND IP DESIGN EXPRESSION
THANK YOU FOR WATCHING :)
In 2022, This project won the bronze price at Transform Award Asia for best brand consolidation and a highly commended for best creative strategy.
More informartion here, on Dodie's CN website.